I present you with our newest video work: Dubstep Dinosaurs

This project was basically 2 years in the making.. finally we made the dinosaurs dance which is originally what they were made for.

Big thanks to:

Petrou\man petrouman.com
Hot Mess soundcloud.com/​WEAREAHOTMESS

Thanks to Facebook, I was alerted this morning that we got a mention on PBS SundayArts! This week it’s a special “Fashion at Lincoln Center” and designer Cynthia Rowley talked about our collaboration for her Resort collection which we created the video lookbook for. 

You can see the video here incase you don’t want to wait for it on PBS.   It’s at about the 13:25 mark.

Watch the full episode. See more SundayArts.

The British Journal of Photography  just launched their first ever iPad app which really takes advantage of the platform of moving images  Our work is on the cover, blinking at you.  The first issue is free so you have no reason to check it out. You can find out more here too.  Looks great BJP!

Can we tell you how much we wanted to share this project with you? It’s been killing us.

Thanks to Beck’s, the Protein team, our team (Aki, Lottie, Saya, Layla, Vanusa) and everyone else that helped along the way!

Today, July 15th, our augmented reality project Super_AR_Avatars goes live in Milan!

We were selected as one of the launching artists of the Beck’s Green Box AR Project.  We will be launching in Milan – the boxes will be worldwide throughout the next year in New York, London, Milan, Miami, Los Angeles and more.  So if you’re in Milan, grab your smartphone, download the app, and see our magical world! You can find more about this project at www.becks.com.

Here is a preview image from our project (credit).  A description reads: “Reed + Rader have turned their Green Box at landmark Via Pio IV in Milan into a fantastical world of photo realistic, fairy tale fashion animations. An enchanting, pixie-like model with candy-flossed hair kicks her way through video-game inspired scenery, finding herself on a journey through a sky full of puffed up clouds and lost balloons. Inspired by the virtual world of dreamy impossibilities, Reed + Rader have taken their well-loved playful approach and created a Green Box full of aesthetically pleasing fashion fun.”

Here is a video as well that goes behind the scenes on this project and answers some questions:

We’re super proud of this project, once we can get a video if it live in action we’ll share that too. <3

Can we tell you how much we wanted to share this project with you? It’s been killing us.

Thanks to Beck’s, the Protein team, our team (Aki, Lottie, Saya, Layla, Vanusa) and everyone else that helped along the way!

Today, July 15th, our augmented reality project Super_AR_Avatars goes live in Milan!

We were selected as one of the launching artists of the Beck’s Green Box AR Project.  We will be launching in Milan – the boxes will be worldwide throughout the next year in New York, London, Milan, Miami, Los Angeles and more.  So if you’re in Milan, grab your smartphone, download the app, and see our magical world! You can find more about this project at www.becks.com.

Here is a preview image from our project (credit).  A description reads: “Reed + Rader have turned their Green Box at landmark Via Pio IV in Milan into a fantastical world of photo realistic, fairy tale fashion animations. An enchanting, pixie-like model with candy-flossed hair kicks her way through video-game inspired scenery, finding herself on a journey through a sky full of puffed up clouds and lost balloons. Inspired by the virtual world of dreamy impossibilities, Reed + Rader have taken their well-loved playful approach and created a Green Box full of aesthetically pleasing fashion fun.”

Here is a video as well that goes behind the scenes on this project and answers some questions:

We’re super proud of this project, once we can get a video if it live in action we’ll share that too. <3